Shop Local, Help Others

With extended lockdowns and limited government funding, small local businesses are more vulnerable than ever. Back in May, ​​industry bodies representing Victoria's business sector reported that over $1 billion in direct sales would be lost during the seven-day lockdown. But Victoria has now gone into their sixth lockdown, with restrictions in place that prevent these local businesses from prospering like they once did. 

Competing against big corporations is a tough obstacle on its own. You will see ‘For Rent’ signs held up instead of the regular hustle and bustle crowding over a family restaurant. You may know of friends or family who have lost their jobs, causing them to live without a steady income. Supporting local businesses goes way more than merely contributing to the economy. Below are some of the reasons why you should shop locally. 

1. Spread kindness within your local community, particularly business owners.

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You will simply be giving back to the community; the people you encounter on a daily basis or even the ones you have grown up with. It becomes a show of respect for the efforts they put into making an honest living against major competitors and all the more reason for them to continue doing what they love. 

2. Maintain uniqueness within a commercialist market.

Local producers pour their personal creativity and skills into their products. Unlike big companies who produce large amounts of standardized products, shopping locally offers your wardrobe, kitchen, and many other aspects a unique twist. You may even have the chance to learn more about what goes on during the production process and the inspirations behind it. 

3. Provide people with jobs.

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In Victoria’s fourth lockdown, there was a 10.2% decrease in jobs within the accommodation and food services industry, along with the arts and recreation industry experiencing an 8% decrease. With high levels of casual and part-time workers in these industries, it goes without saying that the money you spend would greatly benefit them. 

You are keeping businesses open and giving people jobs, creating a positive rippling effect within the local economy. Check out What’s On Melbourne to find different local art shows, restaurants and businesses that you can support and contribute to!  


Wondering of the ways to contribute to these causes? We’ve got you covered!

1. Get groceries from local produce stores. 

Not only is there fresher produce but you are also supporting local farmers and butchers. Supermarket giants act as intermediaries that prolong the transfer of goods so it's always a good idea to rely on local grocers, delis, or bakeries. Also, hoarding toilet paper and pasta is an ugly scene that no one should witness ever again.

2. Purchase local brands both online and offline. 

Avoid buying cheap products from well-known brands because mass production prevents them from being ethical or environmentally friendly. Although some local brands may be more expensive, you can expect more transparency regarding the materials they use and how they produce their items. It’s such an underrated method for customers to protect the environment. 

3. Leave reviews online and spread the word. 

It costs you nothing but it does so much! These local businesses may not be backed up by huge marketing budgets, so sharing all the goodness online can go a long way. It’s also worth thinking of spreading the word about government incentives, like certain vouchers which others may be eligible for. 

4. If cooking is not your forte, get takeaways! 

You will be saving hospitality workers from losing their jobs and heaps of restaurants from closing down. It’s not easy to transition from having people queue for seats to doing strictly takeaways only. From exclusive set menus to effortless DIY cooking, the pandemic has forced restaurants to be more creative in their inventions and all it takes is a quick Instagram scroll for you to feast on their crafts.

5. If the conditions allow, plan a little staycation! 

Everyone yearns for a change in scenery. It’s worth keeping in mind that the tourism sector has been greatly impacted by the lockdown restrictions. That being said, you don’t have to look far when planning a trip. Discover culture and nature which has previously been overlooked by opting for local tourism. 

The meaning of supporting local businesses may vary for everyone. One thing for sure is that minimum adjustments to your shopping habits does wonders to your local community! It is never a bad time to extend your gratitude and appreciation to those closest to you.

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